Digital Content Assistant Manager

  • Region:
  • Team:
  • Location:
    London - Television Centre

Our Story

From its inception in 1994, Chrissie Rucker’s vision was to build a company that specialised in stylish, white, designer-quality items for the home that were not only exceptional quality, but also outstanding value for money. In addition to this devotion to simplicity, it was imperative the customer was put at the heart of everything and provided with a second-to-none shopping experience - and so The White Company was born.

Today, the company that began as a 12-page mail-order brochure has become one of the UK’s fast-growing multi-channel retailers and a leading lifestyle brand with 60 stores across the UK and impressive global growth. The White Company also has concessions in selected Nordstrom stores in the US, and a highly successful online business.


Our Role

Digital Content Assistant Manager will work to deliver and support the content and structure of The White Company website to maximise the global growth of the digital business. Managing the Digital Content team as the key person accountable for delivering all product launches and aligning brand materials across all The White Company locales parallel with all production and trade initiatives. To a lesser extent, they will be involved in the planning, creative and development requirements of content, as well as supporting the Digital Content and Production Manager to deliver the rolling content plan.


What you’ll be doing

  • Accountable to ensure all product launches and reporting
  • All site launch KPI’s are tracked and published across all stakeholders
  • Accountable for the content team execution of all product onsite
  • Accountable for content across Wholesalers and Concession websites
  • Management and delivery of the Season Critical Path
  • Maintain high and consistent standards for all product set up
  • Continuity lines are reviewed and updated season-on-season according to Site Standards updates
  • Work closely with the Digital Content and Production Manager, supporting the planning and bringing brand and local campaigns to life at the product level
  • Involved in the digital content strategy
  • Able to interpret data and analyse how content is performing at the product page level and across the site
  • Able to contribute to the post-campaign analysis, learn lessons, and influence future campaign/product planning
  • Responsible for ensuring all content website changes are delivered on time
  • Ensure product information is consistent and informative to aid customers purchasing decisions
  • Identify and deliver opportunities to bring together product content and browse content
  • Analyse essential part of the digital customer experience and optimise journey
  • Execute plans for product trading from initial site visit to the basket, working with the Buying & Merchandising teams to ensure the correct product assortment is online to the agreed schedule
  • Responsible for the selling attributes by understanding the product range
  • Ensure all brand assets are utilised and considered The White Company site experience
  • Manage, lead, and develop your direct reports
  • Make recommendations on how to improve processes on the product set up and collaborate with other teams
  • Able to deputise in the Content Manager’s absence and manage stakeholders across the business
  • Be a champion of content processes across teams, making it clear when something isn’t working and why so you can bring the appropriate people together to fix it
  • Display a customer service mentality when dealing with stakeholders, pre-empt questions, be prepared in meetings


What we’ll offer you

At The White Company, we value our employees for always going the extra mile for every one of our customers; we reward this with great benefits and competitive salaries.

  • Discount -Up to 50% discount (dependant on contract type)
  • Holiday – 25 days rising to 28 with length of service
  • Holiday Buy – opportunity to buy up to an additional 5 days holiday
  • Perkplace Benefits Platform – offering a variety of discounts across wellbeing and lifestyle
  • Wagestream Money Management app - access to Wagestream gives you power over your pay and supports financial wellbeing
  • Bonus - In addition to our competitive salaries, all our permanent employees are entitled to join a discretionary bonus scheme.
  • Pension Scheme
  • Life Assurance
  • Private Healthcare

Additional Benefits

  • Fruit basket daily
  • Tea and coffee provided
  • Working from Home - option to work from home on Mondays and Fridays
  • Social - Christmas party/social events throughout the year
  • Seasonal Sample Sales
  • Volunteer Day - with a charity of your choice
  • Great Location - Close to transport links - overground Shepherds Bush station /underground White City & Wood Lane stations. Westfield shopping centre with shops restaurants/bars/cinema and gyms

Close map
London - Television Centre
2 Television Centre, Wood Lane, White City, London, United Kingdom, W12 7RJ
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